Little Doone aims to boost 2012 sales by 50%
By MICK WHITWORTH
Balsamic dressings specialist Little Doone is targeting a 50% increase in sales this year after upping its production capacity this year.
Interviewed for FFD’s August edition, owner Colin Hanna (pictured) said: “Over the past two years we’ve averaged one new trade customer a week, and that’s accelerating,” he said.
The Ayrshire-based firm has recently taken on a second 750 sq ft production unit at its Dalry base, with a bespoke filling line for its best-selling 250ml plastic bottle format.
Hanna said the move had cost in the region of £30,000 and had enabled it to separate its glass and plastic bottling operations.
The new facility will also help with Little Doone, which mainly sells in Scotland and the North of England, expand its stockist base southern England.
The firm has also launched several new varieties including a sweet balsamic dressing with 10-year-old single malt whisky, developed with Arran Distillers, as well as smoked garlic and lime dressings.
